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News Release

St. Pete Art Collectors Guide Distributed Nationally To Attract Art Buyers To City

ST. PETERSBURG, FL (July 18, 2017) - The City of St. Petersburg has begun distribution of 35,000 copies of a carefully curated Art Collectors Guide, targeting art collectors and buyers in Florida and around the U.S. The guide aims to market St. Pete, not just as a City with a strong arts community, but as a place for collectors to add to or begin their collections.

The arts and culture movement in St. Pete is a key driver for the City’s economic development engine. Through the Grow Smarter initiative, the Creative Arts sector has been identified as one of the five industry clusters with the greatest potential to create jobs and raise incomes in St. Pete.

In an effort to serve the local art community and strategically position St. Pete as a destination for art collectors and buyers, the City of St. Petersburg’s Marketing Department worked with the St. Petersburg Arts Alliance and art community stakeholders to carefully craft a comprehensive guide to take buyers and collectors on a visual tour of the city’s art landscape.

Many locals are aware that St. Pete provides the perfect backdrop for advanced collectors looking for unique finds, specifically in the glass and clay mediums, or beginner enthusiasts looking to begin their collection – this message will now be told to a targeted external audience.

“This is just one of many marketing tactics supporting the storyline of arts as an economic development driver in St. Petersburg” says Deputy Mayor Dr. Kanika Tomalin. “The Grow Smarter initiative outlines strategic ways for this city to continue its growth – the arts and their sustainability play a huge role."

The guide will be distributed to 35,000 art collectors in the Northeast and Florida drive markets, Museum Directors and Interior Designers across Florida, and national / regional media outlets.

For a copy of the guide, please contact Nina Mahmoudi: nina.mahmoudi@stpete.org. To view the online version, visit: www.stpete.org/collectorsguide.

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